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Cook on Tuesday, though, said the Mac boosted Apple's results, and it saw strong sales in some regions weak for other PC makers. The US, for instance, was a "very, very" strong market for the Mac in the quarter, he said. iPod sales, which have been falling sharply in recent quarters, actually increased sequentially to 2.9 million from 2.8 million in the fiscal second quarter. However, they still tumbled 36 percent from the same period a year ago. For the fiscal third quarter, Apple posted earnings of $7.75 billion, or $1.28 a share, up from $6.9 billion, or $1.07, in the year-earlier period. Per-share earnings were better than the $1.23 projected by analysts.
Sales for the period ended June 28 rose 6 percent to $37.4 billion, in line with what Apple estimated but a little lighter than analysts' forecast, Apple in April had projected third-quarter revenue of $36 billion to $38 billion, Analysts, meanwhile, estimated revenue would total $37.99 billion, Apple's gross margin rose to 39.4 percent from 36.9 percent in the year-ago quarter, The company in April projected iphone 4 cases target a gross margin of 37 percent to 38 percent, Apple's gross margin, a measure of sales after removing costs like manufacturing, has fallen since its high of 47.4 percent in early 2012 as customers opt for lower-cost devices..
But RBC Capital Markets analyst Amit Daryanani called the margins in the third quarter "impressive."Updates, 2 p.m., 3:20 p.m., and 4:30 p.m. PT: Adds additional details and comments from conference call throughout. Apple sold 35.2 million iPhones in the period -- good, but slightly below expectations. Sales of the iPad, however, continue to slump. Apple posted good, but not great results in the quarter ahead of its anticipated iPhone launch. Be respectful, keep it civil and stay on topic. We delete comments that violate our policy, which we encourage you to read. Discussion threads can be closed at any time at our discretion.
I thought I'd let you in on part of the vetting process that I use when approaching the myriad rumors about the iPhone 6 and other gadgets that fly around the Web pretty much every day, Here goes, 1, "Leaks" could be the work of trolls, The Internet runs on the public's attention, So whatever topics humanity has the most interest in and searches for the most have the most currency, Since Apple is one of the most successful and iphone 4 cases target recognizable companies worldwide, and the iPhone is its most popular product, which it only updates once a year, it draws an insane amount of attention online, Since that attention is the currency of the Web, all kinds of people (and probably a few bots) are looking for ways to convert the automatic attention the next iPhone garners into that currency, Some are legitimately interesting and creative efforts, like the best of the iPhone concepts that I often pass on, Others are likely just junk, or people trying a little too hard to connect dots that may or may not connect in the real world..
2. There can be ulterior motives behind a leak. I don't think this happens too often, but I do think that at certain points in my career I've been given information on good authority from industry sources just so a company can see what the reaction is to the leak. Just for the record, this has never happened in my experience with Apple, but I do believe it has happened with one of their competitors in the smartphone world. As such, I try to always give caveats that even the best-sourced leaks can't be trusted absolutely. And journalists aren't the only people companies might troll with info on purportedly important projects. Remember the alleged practice at Apple of assigning new engineers to fake projects until they've earned the company's trust?.
3, Real info comes with an NDA, Plain and simple, if a company wants to give someone like me a peek at something before its official, controlled release, they're going iphone 4 cases target to make me sign a non-disclosure agreement, This almost never happens until shortly before some sort of official announcement, though, So this means that the earlier a rumor comes out, like the crazy iPhone 6 gossip that started almost immediately after the release of the iPhone 5S, the bigger that all-important grain of salt, 4, Things can and do change, Welcome to the real world, The first iPhone was reportedly not ready for prime time when Steve Jobs introduced it on stage, With the iPhone 6, it may turn out that classified intelligence will reveal in August that a 5.5-inch form factor is exactly the right size sapphire-infused touchscreen the Decepticons have been searching the galaxy for to complete a super-weapon that will threaten all of humanity, If something like that were to go down, you can bet we'll never see a phablet-size iPhone 6, and that Michael Bay is probably already writing that script..
5. Look for multiple sources and physical proof. As we get closer to the actual launch date and the next iPhone has gone into production, which may have already happened at this point, the leaks start to gain more credence and they start to seem to confirm each other. At this point, it does seem to be a fairly safe bet that we know something about the shape and size of the iPhone 6, as well as that it will have a sapphire component to it, among other things. As for that early rumor from January that the next iPhone would launch in June 2014, I think we can count it out.
6, Let us keep track of it for you, CNET tracks all the rumors and posts the most noteworthy and interesting, providing a little context and iphone 4 cases target our thoughts on how big the grain of salt you swallow with each should be, After all, if you wanna swim with the biggest sharks in the tech rumor ocean, you should probably plan on swallowing a little seawater, Gossip about Apple's next iPhone is everywhere, Crave's Eric Mack has a half dozen things to keep in mind as you watch the rumor mill spin, Last week, you may have noticed some blog posts about a "leak" of the upcoming iPhone 6 supposedly showing up on Amazon's Japanese site, While CNET covers quite a few of the latest iPhone 6 rumors with the appropriate caveats and grains of salt, often they're just too thin or sketchy, In the case of the alleged Amazon Japan iPhone 6 page, we decided to pass..